
       

   

     

    |
LIST NAME |
QUANTITY |
AFFLUENT HOUSEHOLDS |
$65/M |
$100,000+ |
14,326,544 |
$250,000+ |
13,705,450 |
Millionaires |
1,726,050 |
Multi Millionaires |
422,500 |
Investors |
1,040,222 |
Speculative Investors |
284,267 |
Conservative Investors |
1,034,197 |
Big Dollar Investors |
1,112,846 |
Stock Market Investors |
327,286 |
Certificate of Deposit Holders |
151,568 |
Young Affluent |
342,327 |
Affluent Seniors |
1,099,746 |
Affluent Women |
564,079 |
Affluent Credit Card Holders |
340,371 |
Ethnic |
537,027 |
Elite 50,000-America's Wealthiest |
50,000 |
|
|
AILMENT SUFFERERS |
$150/M |
Allergies |
2,900,000 |
Alzheimer's |
31,000 |
Angina |
522,000 |
Arthritis |
1,752,000 |
Asthma |
890,000 |
Back Pain |
1,217,000 |
Contact Lens Wearer |
683,000 |
Diabetes |
653,000 |
Diet Conscious |
6,320,000 |
Eczema |
39,000 |
Emphysema |
141,000 |
Epilepsy |
94,000 |
Estrogen Replacement |
213,000 |
Gastritis |
527,000 |
Gingivitis |
492,000 |
Headaches-frequent |
1,599,000 |
Hearing Difficulty |
734,000 |
Heart Disease |
41,000 |
Heart Burn |
1,132,000 |
High Blood Pressure |
1,525,000 |
High Cholesterol |
1,296,000 |
Hyperthroidism |
12,000 |
Incontinence |
475,000 |
Migraines |
1,040,000 |
Motion Sickness |
393,000 |
Osteoporosis |
255,000 |
Parkinson's Disease |
50,000 |
Physical Handicap |
227,000 |
Psoriasis |
71,000 |
Sensitive Skin |
1,423,000 |
Sinusitis |
1,459,000 |
Sports Injury |
149,000 |
Thinning Hair |
1,242,000 |
Ulcer |
606,000 |
Visual Impairment |
322,000 |
Yeast Infection |
1,051,000 |
|
|
African Americans at Home |
$75/M |
Age: |
|
18-24 |
192,056 |
25-29 |
613,923 |
30-34 |
440,243 |
35-39 |
465,765 |
40-44 |
324,343 |
45-49 |
354,657 |
50-54 |
456,432 |
55-59 |
435,648 |
60+ |
642,145 |
Income: |
|
$15,000-$19,999 |
241,978 |
$20,000-$29,999 |
386,228 |
$30,000-$39,999 |
276,149 |
$40,000-$49,999 |
253,514 |
$50,000-$59,999 |
286,453 |
$60,000-$74,999 |
404,868 |
$75,000-$99,999 |
167,701 |
$100,000+ |
114,543 |
Credit Card Holders: |
|
Bank Card Holders |
606,105 |
Retail Card Holders |
791,783 |
Mail Order Buyers |
1,690,812 |
Magazine Subscribers |
1,435,546 |
Book Buyers |
980,453 |
Donors & Contributors: |
790,052 |
Marital Status: |
|
Married |
2,321,456 |
Single |
1,976,444 |
Homeownership: |
|
Homeowners |
1,754,345 |
Renters |
2,342,554 |
Gender: |
|
Male |
3,100,543 |
Female |
2,267,383 |
|
|
Aircraft Owners & Pilots |
$60/M |
Aircraft Owners |
177,440 |
Type of Aircraft: |
|
Single Engine |
139,956 |
Multi-Engine |
23,638 |
Helicopter |
6,143 |
Glider |
3,069 |
Balloon |
4,882 |
Pilots: |
|
Airline Transport Pilots |
120,816 |
Commercial Pilots |
114,182 |
Control Tower Operators |
41,299 |
Flight Engineers |
1,549 |
Flight Instructors |
7,669 |
Private Pilots |
234,023 |
Glider Pilots |
7,440 |
Student Pilots |
85,655 |
|
|
Boat & Yacht Owners |
$60/M |
By Length: |
|
10-19 feet |
25,617 |
20-39 feet |
67,260 |
30-39 feet |
26,629 |
40-49 feet |
8,401 |
50-99 feet |
2,647 |
100+ feet |
1,731 |
By Class: |
|
Fishing |
46,683 |
Merchant |
5,738 |
Pleasure |
556,731 |
Rescue |
875 |
By Type: |
|
Motorboat |
252,844 |
Sail/Sloop |
89,576 |
Passenger |
5,879 |
Yacht |
26,571 |
|
|
Children |
$65/M |
0-2 Year Olds |
1,034,543 |
3-5 Year Olds |
2,943,546 |
6-10 Year Olds |
4,576,845 |
11-15 Year Olds |
2,765,488 |
16-17 Year Olds |
1,276,626 |
Girls 0-2 Year Olds |
488,906 |
Boys 0-2 Year Olds |
477,577 |
Girls 3-5 Year Olds |
987,166 |
Boys 3-5 Year Olds |
948,454 |
Girls 6-10 Year Olds |
1,948,202 |
Boys 6-10 Year Olds |
1,871,802 |
Girls 11-15 Year Olds |
1,411,118 |
Boys 11-15 Year olds |
1,355,848 |
Girls 16-17 Years Olds |
651,079 |
Boys 16-17 Year Olds |
625,546 |
|
|
Computer/Hi Tech Households |
$75/M |
PC Owners |
4,235,478 |
IBM Computer Owners |
3,450,921 |
Macintosh Computer Owners |
784,557 |
Laptop Computer |
321,976 |
Color Printer |
602,374 |
Laser Printer |
630,451 |
Fax Machine |
506,447 |
Cellular Phone |
2,454,003 |
CD ROM |
954,064 |
Beeper/Pagers |
1,024,388 |
Video Cameras |
3,054,362 |
VCR |
2,123,543 |
Video Games |
2,073,465 |
Satellite Dish |
95,461 |
Internet Subscribers |
2,121,365 |
DVD |
101,332 |
|
|
Credit Information |
|
Credit Limit: |
$75/M |
Under $100.00 |
1,195,101 |
$101.00-$300.00 |
493,043 |
$301.00-$500.00 |
440,473 |
$501.00-$1,000.00 |
816,984 |
$1,001.00-$3,000.00 |
1,855,888 |
$3,001.00-$5,000.00 |
1,271,025 |
$5,001.00-$9,999.00 |
1,247,420 |
$10,000.00+ |
503,178 |
Amount of Open Trade Lines: |
$75/M |
1 Open Trade Line |
17,000,000 |
2 Open Trade Lines |
6,800,000 |
3 Open Trade Lines |
7,100,000 |
4 Open Trade Lines |
7,200,000 |
5 Open Trade Lines |
4,600,000 |
6 Open Trade Lines |
3,800,000 |
7 Open Trade Lines |
2,200,000 |
8 Open Trade Lines |
1,300,000 |
9+ Open trade Lines |
1,600,000 |
Late Payment History: |
$100/M |
1 Late Payment |
4,490,967 |
2 Late Payments |
245,786 |
3 Late Payments |
239,241 |
4 Late Payments |
132,997 |
5+ Late Payments |
72,537 |
New Credit Card Issues: |
$90/M |
New Monthly Credit Card Issues |
399,254 |
Credit Card Holders: |
$65/M |
Bank Card Holders |
2,940,397 |
Specialty Store Card Holders |
282,651 |
Upscale Retail Card Holders |
465,336 |
Retail Card Holders |
4,257,488 |
Finance Card Holders |
865,454 |
Oil/Gas Card Holders |
10,435,335 |
Travel & Entertainment Cards |
1,045,345 |
Bankruptcies & Derogatory Credit: |
$110/M |
Monthly Hotline |
356,545 |
Derogatory Credit |
2,687,235 |
Bankruptcies |
836,644 |
|
|
Donors & Contributors |
$70/M |
Donors Masterfile |
9,792,010 |
Finding the Cure- Health Donors |
1,501,332 |
Saving the Planet- Environmental |
632,074 |
Anti Gun Control |
1,045,996 |
Animal Welfare |
778,546 |
Art & Culture |
384,122 |
Children's Welfare |
654,012 |
Business/Economic |
559,741 |
Political |
841,546 |
Women's Causes |
334,254 |
Liberal |
381,162 |
Conservative |
283,688 |
|
|
Education Level |
$85/M |
Did Not Graduate High School |
711,302 |
High School Graduates |
6,532,087 |
Graduated Vocational/Trade School |
1,463,629 |
Some College |
3,004,732 |
College Graduates |
6,129,363 |
Masters Degree |
2,629,442 |
Post Graduate |
301,402 |
Doctorate |
127,853 |
|
|
Ethnic Background |
$75/M |
Armenian |
69,308 |
British |
46,884,939 |
Burmese |
2,866 |
Chinese |
889,757 |
Czechoslovakian |
271,913 |
Danish |
41,461 |
Finnish |
7,722 |
French |
3,288,383 |
German |
9,385,338 |
Greek |
308,922 |
Hindu |
51,148 |
Hungarian |
76,067 |
Irish |
7,097,410 |
Italian |
3,275,649 |
Japanese |
333,531 |
Jewish |
1,163,540 |
Korean |
243,634 |
Lithuanian |
37,746 |
Norwegian |
290,194 |
Pakistani |
6,289 |
Polish |
1,109,087 |
Russian |
152,194 |
Scottish |
5,885,839 |
Spanish |
8,476,785 |
Swedish |
903,899 |
Thai |
17,330 |
Turkish |
49,002 |
Vietnamese |
332,052 |
|
|
Foreign Language Spoken |
$90/M |
Armenian |
100,023 |
Cantonese |
20,012 |
Hindi |
153,047 |
Italian |
16,878 |
Japanese |
298,654 |
Korean |
128,321 |
Mandarin |
356,896 |
Russian |
37,132 |
Spanish |
7,256,774 |
Tagalog |
9,135 |
Vietnamese |
121,732 |
|
|
Grandparents |
$90/M |
Grandparents |
2,023,527 |
Grandchild's Age |
1,856,001 |
Live in Same Home as Grandchild |
540,328 |
|
|
Homeowners/Mortgage Database |
$65/M |
Homeowners |
55,000,000 |
Renters |
30,000,000 |
Mortgage Date |
$10/M |
Mortgage Amount |
$10/M |
Mortgage Type-FHA/VA/Conventional |
$5/M |
Purchase Price |
$10/M |
Current Market Value |
$10/M |
Home Value |
$10/M |
Equity |
$10/M |
Lender's Name |
$20/M |
Down Payment Amount |
$10/M |
SFDU or Condo |
$5/M |
New/Resale |
$5/M |
Fixed/Varied Rate Mortgage |
$5/M |
Elite Homeowners |
$10/M |
Affluent Homeowners |
$10/M |
Mid Priced Homeowners |
$10/M |
Value Priced Homeowners |
$10/M |
Telephone Numbers |
$20/M |
|
|
Investors |
$70/M |
Annuities |
639,077 |
CD's |
1,822,087 |
IRA's |
3,130,281 |
Mutual Funds |
1,874,349 |
Securities |
189,530 |
Stocks or Bonds |
2,818,452 |
Tax Frees |
869,643 |
Estate Planning |
385,700 |
Financial Planning |
159,716 |
Real estate Investors |
1,322,272 |
|
|
Leisure Activities |
$70/M |
Books |
10,399,669 |
Camping |
4,656,111 |
Casino Gambling |
1,250,715 |
Cycling |
1,503,267 |
Dieters |
6,196,232 |
Do It Yourself |
4,744,944 |
Fishing |
5,833,377 |
Gardening |
9,463,694 |
Gourmet Cooking |
4,396,122 |
Needlecraft |
4,135,313 |
Photography |
1,793,502 |
Quilting |
707,444 |
Sewing |
4,073,738 |
Sports Card Memorabilia |
519,234 |
Stamps/Coins |
1,333,252 |
Sweepstakes/Lottery |
5,543,969 |
Symphony/Ballet/Opera |
985,465 |
Woodworking |
1,183,152 |
|
|
Life Events |
$70/M |
Starting a Business |
181,120 |
Changing Occupations |
332,208 |
Retiring |
161,195 |
Getting Married |
174,400 |
Graduating High School |
57,683 |
Graduating College |
72,233 |
Completing Graduate School |
27,097 |
Moving |
257,753 |
Buying a Home |
240,532 |
Major Home Improvement |
401,280 |
Installing a Home Security System |
74,858 |
Refinancing Current Mortgage |
128,344 |
Applying for a New Mortgage |
81,101 |
New Vehicle Purchase |
484,843 |
New Vehicle Lease |
68,718 |
|
|
Mail Order Buyers |
$75/M |
Home Improvement |
2,545,036 |
Children's Products |
3,550,174 |
Computer/Software |
4,323,178 |
Photographic Equipment |
3,447,001 |
Music |
1,698,741 |
Apparel/Jewelry/Fashion |
1,587,332 |
Medical/Drug/Prescription |
886,320 |
Sewing/Crafts |
1,004,796 |
Electronic Equipment |
3,144,303 |
Health/Fitness/Exercise |
3,225,770 |
|
|
Marital Status |
$65/M |
Married |
9,892,485 |
Single |
2,865,370 |
|
|
Military-Active & Retired |
$85/M |
Active Military Personnel |
1,003,435 |
Veterans |
3,547,669 |
Retired Military Personnel |
1,502,213 |
|
|
Music Preferences |
$80/M |
Alternative Rock |
2,055,789 |
Big Band |
906,211 |
Children |
1,988,547 |
Classical |
1,123,572 |
Country |
2,287,632 |
Easy Listening |
1,976,114 |
Hip Hop |
1,001,128 |
Gospel |
845,731 |
Jazz Contemporary |
585,693 |
Jazz Traditional |
796,300 |
Latin |
160,042 |
New Age |
456,179 |
Opera |
397,462 |
Rap |
465,389 |
Rock |
1,765,237 |
Hard Rock/Heavy Metal |
1,423,567 |
World/Ethnic |
206,157 |
|
|
Net Worth |
$80/M |
Under $100,000 |
3,254,336 |
$100,000-$249,999 |
3,246,377 |
$250,000-$324,999 |
3,940,953 |
$325,000-$499,999 |
4,255,375 |
$500,000-$749,999 |
3,100,870 |
$750,000-999,999 |
682,441 |
$1,000,000-$2,999,999 |
1,718,154 |
$3,000,000-4,999,999 |
387,546 |
$5,000,000+ |
7,950 |
|
|
New Births |
$85/M |
New Borns- Monthly Hotline |
210,741 |
New Borns-Last 12 Months |
2,001,532 |
New Borns-Last 24 Months |
5,325,366 |
Prenatals (Expectant Parents) |
958,123 |
|
|
New Movers |
$75/M |
1 month New Movers |
498,972 |
2 Month New Movers |
843,456 |
3 Month New Movers |
1,232,633 |
Last 12 Month New Movers |
5,083,756 |
|
|
Newlyweds |
$85/M |
Newlyweds |
496,874 |
Monthly Hotline |
48,000 |
|
|
Occupations-Home Address |
$75/M |
White Collar: |
|
Accounting |
48,652 |
Administrative |
65,321 |
Advertising |
5,214 |
Agents |
40,001 |
Assistants |
37,659 |
Analysts |
26,789 |
Auditor |
16,435 |
Bookkeeper |
62,347 |
Broker/Trader |
34,652 |
Clerk |
225,321 |
Customer Service Representative |
47,865 |
Detective |
18,001 |
Designers |
18,001 |
Finance |
102,003 |
Insurance Underwriter |
84,650 |
Real Estate |
24,321 |
Receptionist |
31,541 |
Sales |
201,365 |
Telephone Operator |
11,034 |
Teller-Bank |
35,012 |
Travel Agent |
5,621 |
Writer |
7,032 |
Blue Collar: |
|
Animal Groomer |
3,451 |
Assembler |
70,354 |
Athlete |
5,031 |
Barber/Beautician |
49,032 |
Butcher |
17,987 |
Bus Driver |
27,032 |
Carpenter |
75,098 |
Chef |
63,203 |
Child Care |
18,241 |
Crewman |
3,214 |
Stock Clerk |
33,387 |
Conductor |
5,092 |
Cosmetologist |
7,365 |
Courier/Messenger |
36,545 |
Custodian |
32,630 |
Electrician |
64,023 |
Factory Worker |
40,170 |
Farmer |
50,038 |
Forestry |
5,963 |
Gardener/Landscaper |
14,631 |
Housekeeper |
41,096 |
Laborer |
119,632 |
Machinist |
68,447 |
Maintenance |
86,037 |
Mason/Brick |
16,793 |
Mechanic |
138,655 |
Millworker |
9,632 |
Operator |
88,632 |
Machine Operator |
54,369 |
Painter |
36,585 |
Plumber |
20,114 |
Repairman |
15,367 |
Shipping |
28,665 |
Toolmaker |
19,387 |
Truck Driver |
105,664 |
Waiter/Waitress |
94,884 |
Welder |
46,378 |
Executive & Middle Management: |
|
President |
280,653 |
CEO/CFO/Chairman |
49,663 |
Vice President |
112,301 |
Comptroller |
24,748 |
Treasurer |
2,365 |
Computer Operators |
32,997 |
Computer Programmers |
32,001 |
Systems Analysts |
13,010 |
Account Executives |
35,461 |
Data Entry |
29,365 |
Executive Director |
71,336 |
Manager |
532,779 |
Office Manager |
57,446 |
Marketing Manager |
6,451 |
Plant Manager |
12,130 |
Sales Manager |
68,444 |
Traffic Manager |
4,021 |
Warehouse Manager |
46,332 |
Principal |
19,114 |
Superintendent |
9,210 |
Supervisor |
202,336 |
Professionals: |
|
Architect |
11,232 |
Attorney |
86,578 |
Chemist |
14,074 |
Engineer |
163,558 |
Librarian |
15,478 |
Medical Doctor |
75,364 |
Pastor |
33,654 |
Pilot |
12,932 |
Scientist |
11,879 |
Actuary |
2,787 |
Veterinarian |
5,345 |
Healthcare Services: |
|
Dentist |
20,114 |
Dental Assistant |
17,201 |
Dental Hygienist |
2,632 |
Dietician |
15,323 |
Chiropractor |
3,541 |
Lab Technician |
36,998 |
|
|
Pet Owners |
$65/M |
Cat Owners |
4,866,672 |
Dog Owners |
6,848,564 |
|
|
Reading Preferences |
$70/M |
Best Sellers |
3,004,998 |
Business/News |
1,813,680 |
Classics |
1,154,840 |
Cooking/Wine |
1,626,706 |
Crafts/Needlework |
1,983,995 |
Devotional/Bible |
1,418,843 |
Fashion |
1,631,902 |
Health/Beauty |
2,508,150 |
Home/Gardening |
2,759,502 |
Murder/Mystery |
1,805,526 |
Romance |
1,931,125 |
Science Fiction |
1,179,846 |
Sports |
2,048,971 |
Travel/Entertainment |
1,838,242 |
True Crime Dramas |
261,337 |
Young Children |
1,370,575 |
|
|
Religious Affiliation |
$70/M |
Buddhist |
11,133,386 |
Catholic |
23,288,349 |
Greek Orthodox |
281,928 |
Hindu |
265,914 |
Islamic |
469,997 |
Jewish |
20,339,999 |
Eastern Orthodox |
451,277 |
Protestant |
48,979,281 |
Shinto |
304,154 |
|
|
Senior Citizens |
$60/M |
Age Range: |
|
55-59 |
1,070,580 |
60-64 |
839,000 |
65-69 |
820,000 |
70-74 |
733,650 |
75-79 |
475,300 |
80-84 |
243,150 |
85-89 |
61,300 |
90+ |
26,950 |
|
|
Sports Enthusiasts |
$90/M |
Baseball |
4,110,698 |
Basketball |
3,006,254 |
Biking |
1,562,474 |
Fishing |
6,545,021 |
Football |
5,630,587 |
Golf |
3,004,632 |
Hockey |
1,300,632 |
Hunting |
2,169,830 |
Mountain Biking |
256,784 |
Sailing |
1,212,961 |
Skiing |
1,365,801 |
Soccer |
523,901 |
Tennis |
2,004,802 |
|
|
Students |
$70/M |
High School: |
|
Freshmen |
1,188,696 |
Sophomore |
1,578,996 |
Junior |
2,245,097 |
Senior |
2,667,260 |
College: |
|
Freshmen |
883,000 |
Sophomore |
644,000 |
Junior |
596,000 |
Senior |
633,000 |
Graduate Students |
615,000 |
|
|
Travel |
$70/M |
Vacationers |
10,365,441 |
Cruise Passengers |
1,659,221 |
Foreign Travel |
1,985,212 |
Domestic Travel |
2,451,228 |
Resort Vacationers |
2,945,756 |
Frequent Flyer Club Members |
1,564,790 |
Group Tour Purchasers |
212,075 |
Caribbean Vacationers |
456,070 |
Florida Vacationers |
320,401 |
RV Travelers |
432,702 |
|
|